Pharma >Sales & Promotional Management
For years, our principals' business has enjoyed enormous growth in revenue and profitability based on the expansion of their product range under GBPI's management. To continue being a premier partner in sales and promotional management, we constantly build brand awareness through unique marketing programs to both the healthcare professionals and the consumer.
Our sales team covers geographical territories divided into areas, which include a fixed share of drugstores and hospitals. They are working as representatives within pharmaceutical sales. This involves calling on physicians, hospitals and pharmacists--providing them with a product liaison service, and collecting orders or negotiating sales directly. The teams ensure the following:
- Achievement of sales revenue and volume targets within a given key account retail customer base.
- Effectively sell and promote products from our principals in ethical manners.
- Contribute towards the overall development of key account business plans prescribed by the principal.
- Establishing and effectively managing business relationships with key accounts
- Manage stock flow (Pull Through)
What's more, our sales team unceasingly seeks growth in new areas and creates partnerships with healthcare professionals and institutions, strengthening the team's customer-centric approach in sales and promotional management. By putting the patient at the center of strategy and operations, and focusing on health outcomes rather than just medicines, distinguishes GBPI- ISD from competitors and creates long-lasting value.